BLO
Boston Lyric Opera: Case study
Customer objectives for its three strategic themes
Develop loyal and generous supporters
There are two major elements to this goal of the opera company -- that of building customer loyalty and generosity. Funds from tickets are not enough alone, so the opera must solicit donations. Keeping track of donations is an essential metric to using a Balanced Scorecard approach. But there is another component of this metric -- determining the demographics from whom the donations are solicited. The BLO wishes to build its young, professional donor segment to ensure that the opera has a long, steady source of revenue from a growing rather than shrinking consumer base. Lowering the demographic age of the donors and also measuring the extent to which attendees at specific types of fundraisers become regular patrons is also required.
Build reputation on the national and international opera scene
Ultimately, an opera company's objective is to produce great opera -- and also to ensure that the world knows that great opera is being produced at the BLO. The BLO wishes to attract new, fresh, rising talent as well as current stars. Creating a residency program for young talent; showcasing lesser-known works; creating a more coherent artistic style; and building artistic partnerships are all components of this objective. However, it can be more difficult to measure reputation as a metric of success, in contrast to other elements. To measure these objectives, the company can at least keep...
John Keats: A lyric Poem compared to a narrative one The poetry of John Keats: Common themes in "La Belle Dame sans Merci" and "Ode on a Grecian Urn" Both poems by John Keats "La Belle Dame sans Merci" and "Ode on a Grecian Urn" have a common theme: the transient nature of human desire. The poems reflect common Romantic preoccupations: exotic settings, art, and mysterious powers that serve to underline the limited
Christopher Marlowe's short lyric "The Passionate Shepherd to His Love" has exercised an influence on English verse which hardly seems indicated by the limpid faux-naif quality of the poem itself, written in simple four-line stanzas, each composed of a pair of simple rhymed octosyllablic couplets. R.S. Forsythe traces a whole host of imitations in English and in Continental verse of Marlowe's pastoral song, and concludes that "The Passionate Shepherd to His
Debussy repeats this flute melody throughout the piece at different paces against a variety of chords. While the overall form of the piece is considered to ABA, it is important to note how one section of the piece blends beautifully with the next. The piece has a continuous flow and it is so subtle that listeners are not tempted at any point to beat time to any rhythms. The typical
Indeed, this is also clear in his occupation with both scientific, philosophical, and literary things. Being human in a well-rounded and complete way, despite the conflict he experiences regarding this, is the poet's triumph. The conflict indicated in the poem is one that Lord Tennyson has experienced throughout his life, according to authors such as Andrew Lang. Indeed, as a boy he was continually investigating even early theories of evolution,
The "blueblack cold" of a winter morning suggests the touch of cold and the sight of blue frost in the darkness. The "cracked hands" of the father who labors for his living appeals to a sense of cold, harsh touch. The son can "hear the cold splintering" and feel the "banked fires blaze," a contrast of the cold sound of ice and the warm crackling fire, and the contrasting
Wordsworth Poetry has existed as a popular art form for many years. The following discussion will focus on what poetry, poets, and the lyric mean to William Wordsworth as related in his PREFACE to Lyrical Ballads. The research will also connect John Stuart Mills and Roman Jakobson's definitions of poetry to that of Wordsworth. Poetry Poets and Lyric according to Wordsworth William Wordsworth was one of the preeminent poets of the 20th century.
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